Ever since I attended "Beyond Broadcast '08--Mapping Public Media" I got interested in cyber cartography and online mapping applications. After exploring this new social media genre--map mashup, I realized that collaborative mapping is a powerful tool for the Web-based PR, marketing, and advertising initiatives, among others.
A large number of interesting examples of geo mashups can be found at an informative site called Google Maps Mania, "an unofficial Google Maps blog tracking the websites, mashups and tools being influenced by Google Maps."
However, organizations willing to experiment and promote their products and services through map mashups in virtual worlds, can do that effectively in Second Life. These virtual map mashups are often called slashups.
I recently became a SL resident and my adventurous avatar PRometeus Magic began exploring this new world. What he discovered is an exciting place called the Virtual Briefing Hub (226, 19, 399), a part of the Daden Prime (128, 128, 22) and a fascinating example of a slashup.
This is a creation of an U.K. based organization--Daden Limited. PRometeus spent almost a whole weekend exploring their place. Luckily, he met a Virtual Hub host Corro Moseley aka David Burden and asked him a few questions about the project. Here is a transcript of their chat:
- Could you please tell me something about the Daden Limited?
- What is the Virtual Briefing Hub and how can SL residents use it?
- What elements are mashed together in this application?
- How important are geo mashups in SL and what's their role/potential?
- What virtual projects are you working on right now?
I just want to add that this virtual mashup is a wonderful PR/Marketing tool that promotes Birmingham, UK in an innovative and creative way. I was amazed when I clicked on the commands and found myself on the streets of a 3D city, among 3D people and buildings, or mashed in a video clip emerging from the mapped layers of data. Thanks to this wonderful slashup, I discovered Birmingham is a cool city, worth visiting in both the real and Second Life.
What do you think?